| » Business and consumer data available for each country |
- India - Focus CEO Chicca D'Agostino's visit to India in February 2008 resulted in not only supplementing the data universe Focus had already established there but in: securing new response-based data, offering direct marketers access to Indian consumers via a variety of tested and successful channels, offering a method to provide customized market data survey research and identifying a trusted network of partners which can provide a local creative and fulfillment infrastructure.
- China - Focus is allied with key, long-established (measured in decades, not years) data compilers and providers in Greater China to provide predominantly compiled data along with some response and lifestyle data.
- EU (European Union) - Focus offers data in each EU country, both the well-established "usual suspects" markets and those set to emerge in Southern and Eastern Europe.
- Russia - Focus calls upon past marketing campaign experience here to provide the better responding lists in a challenging data environment.
- Asia - All countries fully represented here with compiled, response and lifestyle data available.
- Mexico - "Focusing" on proven databases with well-established user-histories from both response and compiled sources. B2C data offers 20 Lifestyle selections.
- United States - For the past 14 years, Focus USA has been providing uniquely segmented mailing lists (consumer, business and email) and analytical solutions to our roster of over 300 clients in the United States.
- Canada - Focus offers Canadian records for both business and consumer that are both direct response sourced and compiled. The Canadian consumer data has in-depth selects available such as buyers of specific types of products and services as well as key demographic indicators. The Focus data complies with all Canadian personal information rules and regulations.
- South America - Partnered with LatinLists which supplies custom-compiled data as well as response and compiled data through regular channels in all major and secondary markets.
- Australia - Full range of "Oz" data available from leading providers, all with a full pedigree and user history.
- Africa - Not all markets here offer reliable data but ones like South Africa are fully represented. Focus personnel have made several trips to both South Africa and the North African countries to establish sourcing and vendors that can develop and oversee marketing campaigns.
- Middle East - Data here is somewhat sporadic with some countries being much better represented than others. Focus has worked with established data compilers, brokers and direct marketers in the region
For more information of our internation data segements, please contact Lori Collins - lori@focus-worldwide.com or 603-635-1842. |
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